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listGraphic Ashro Catalog Package Insert Program

The Ashro Lifestyle African-American apparel catalog buyer file offers a 100% direct mail sold audience of fashion-conscious African-American women. These career women have purchased high fashion apparel and accessories from the new Ashro Lifestyle catalog. These buyers have an average age of 56 with an average income of $59,000.
SEGMENTS


DESCRIPTION

Ashro Lifestyle catalog buyers spend an average of $100+ to order apparel and jewelry.  This includes merchandise like suits, casual separates, coats, lingerie, hats, shoes, jewelry, and other accessories. These buyers have an average age of 56 with an average income of $59,000.

 

Ashro Lifestyle buyers are proven responsive to fashion, jewelry, book/CD/tape/video clubs, credit card, general merchandise, cosmetics, insurance, gift, collectible, fundraising, and publishing offers.

 

 

SAMPLE AND EXACT WEIGHT MUST BE SUBMITTED FOR APPROVAL!

 

PROJECTED COUNTS BY MONTH (updated 08/09/10)

Jan 2011

22,400

Jul 2010

20,000

Feb 2011

33,600

Aug 2010

35,000

Mar 2011

28,000

Sep 2010

35,000

Apr 2011

33,600

Oct 2010

30,000

May 2011

28,000

Nov 2010

40,000

Jun 2011

22,400

Dec 2010

35,000

 

Ashro Package Insert Usage:

Guthy Renker - Scalp Med

Guthy Renker - Creme De Nature

Guthy Renker - Proactiv

Ashton - Drake

ReCellular

 

SHIPPING INFORMATION

Materials must be delivered no more than 4 weeks and no less than 3 weeks prior to the insertion date. Receipt of product in advance of 4 weeks may incur storage charges.


Please ship your materials to the following address:

Clinton Fullfillment

Attn: Cheryl Wilkerson

2000 Harrison Drive

Clinton, IA 52732

563-242-4006

 

 

 



DIMENSIONS
  • Maximum Size: Inquire
  • Minimum Size: Inquire
  • Oversized: Yes
  • Maximum Weight: 1/4 ounce
  • Overweight: Yes
  • Maximum Inserts: 1
ADDITIONAL NOTES



ID NUMBER
ASPIP
UNIVERSE BASE PRICE
363,000 $ 60 /M
LIST TYPE
Consumer
 
Package Insert Program
SOURCE
100% Direct Mail
PERMISSION LEVEL
LIST MAINTENANCE
Market entry
New to manager
New to system 02/05/2010
Counts through 08/09/2010
Last update 08/09/2010
Next update 02/01/2011
SELECTS
GEOGRAPHY
Domestic (US)
LIST OWNER
UNIT OF SALE INFORMATION
Average: $100
GENDER PROFILE
Male: 10%
Female: 95%
AVERAGE INCOME
Dollar: $59,000
MINIMUM ORDER
Quantity: 25,000
Dollar: $
NET NAME ARRANGEMENTS
Net Name is not allowed.
EXCHANGES
Exchange is not allowed
KEY CODING
Key Coding is available
Charges:
ADDRESSING
CONTACTS    
NAME ROLE EMAIL PHONE FAX
Tim Hauer hauertim@imsdm.com (608) 324-4456 (608) 324-4503
= Primary contact
 
CATEGORIES    
IMS List Management
IMS List Management > Managed Insert Programs
 
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