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Monroe & Main Buyers

Monroe & Main buyers are mostly women who have an average purchase of $100+ in apparel, jewelry, and accessories. These buyers have an average age of 66 with an average income of $50,000.
SEGMENTSPRICE
20,689   TOTAL UNIVERSE / BASE RATE $100.00/M
10,878   12 Month Buyers + $10.00/M
4,176   6 Month Buyers + $15.00/M
  Fundraising Rate $75.00/M


DESCRIPTION

Profile :

Monroe and Main provides the most flattering fashion trends and clothing styles - tops, bottoms, shoes and accessories.  Helping you to look and feel your most confident at work, unique and stylish on the town, or comfortable and fun-loving in your favorite getaway spots with curve-enhancing styles and figure-flattering cuts.  You'll see the very latest styles and discover strategies for showcasing your shape.

Continuation Usage includes: Fashion, Home Furnishings, Insurance, Credit, General Merchandise, Collectibles, Magazine Publications, Health, Sweepstakes, Travel, Home Security & Gardening

 

 

Usage as of 04/01/24:

Catherines
FeelGood by Amerimark
Fifth and Glam
Insurance Mailer
Jessica London
K. Jordan
Mason Shoe Company
Massey Shoe
Roamans Direct
Stoneberry
Swimsuits For All
Woman Within
ADDITIONAL NOTES

$500 minimum on Reuse orders
USAGE

Catherines
FeelGood by Amerimark
Fifth and Glam
Healthy Living
Jessica London
K. Jordan
Mason Shoe Company
Massey Shoe
National Wholesale Company
Roaman's
Stoneberry
Swimsuits For All
Time For Me Amerimark
Woman Within
ID NUMBER
NextMark 124905
Manager Monroe_and_Main
UNIVERSE
20,689
LIST TYPE
Consumer
 		 Mailing List
SOURCE
Direct Mail Sold (100%)
LIST MAINTENANCE
Counts through 06/30/2025
Last update 07/15/2025
Next update 08/08/2025
SELECTS
$100+ BUYERS 30.00/M
$20+ BUYERS 10.00/M
$50+ BUYERS 20.00/M
$80+ BUYERS 25.00/M
1 MONTH HOTLINE 25.00/M
3 MONTH HOTLINE 20.00/M
6 MONTH HOTLINE 15.00/M
AGE 15.00/M
CHILDS AGE RANGE SELECT 15.00/M
ETHNICITY 15.00/M
GENDER OF CHILD 15.00/M
GENDER/SEX 10.00/M
INCOME RANGE 15.00/M
LIFESTYLE INTERESTS 15.00/M
Multi Buyer 10.00/M
New to File Buyer 10.00/M
Payment Method 10.00/M
PRESENCE OF CHILDREN 10.00/M
Product 20.00/M
SCF 5.00/M
STATE 5.00/M
ZIP 5.00/M
Zip+4 No charge
GEOGRAPHY
USA
UNIT OF SALE INFORMATION
Average: $100
GENDER PROFILE
Male: 10%
Female: 90%
AVERAGE INCOME
Dollar: $72,000
MINIMUM ORDER
Quantity: 5,000
Dollar: $
NET NAME ARRANGEMENTS
Net Name is allowed.
Floor: 85%
Min Qty: 50,000
Run Charges: $ 8 /M
EXCHANGES
Please inquire.
KEY CODING
Key Coding is available
Charges:
ADDRESSING
DMA SUPPRESS NO CHARGE
EMAIL 50.00/F
Manual Zip Set Up Fee 50.00/F
NTH NAME NO CHARGE
RUN CHARGE 8.00/M
OTHER RECOMMENDED LISTS    
PROFILE    
AGE   (15.00/M)
18-24 15,250
25-34 46,489
35-44 61,395
45-54 101,688
55-64 153,824
65-74 137,767
75+ 84,650

INCOME RANGE   (15.00/M)
Under-15000 41,286
15000-19999 17,781
20000-24999 27,758
25000-29999 26,910
30000-34999 40,399
35000-39999 34,761
40000-44999 47,363
45000-49999 37,701
50000-54999 38,253
55000-59999 34,839
60000-64999 37,330
65000-74999 57,330
75000-99999 87,754
100000-149999 61,318
150000-174999 13,845
175000-199999 8,038
200000-249999 6,450
250000+ 4,493

Product   (20.00/M)
Internet Buyers 71,421
Fashion/Jewelry 168,784
Plus Size Buyers 104,436
CONTACTS    
NAME ROLE EMAIL PHONE FAX
Orders and Counts IMSorders@imsdm.com
Heather Mateus heather.mateus@imsdm.com
= Primary contact
 
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