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Monroe & Main Buyers

Monroe & Main buyers are mostly women who have an average purchase of $100+ in apparel, jewelry, and accessories. These buyers have an average age of 66 with an average income of $50,000.
SEGMENTSPRICE
19,048   TOTAL UNIVERSE / BASE RATE $100.00/M
9,003   12 Month Buyers + $10.00/M
3,949   6 Month Buyers + $15.00/M
  Fundraising Rate $75.00/M


DESCRIPTION

Profile :

Monroe and Main provides the most flattering fashion trends and clothing styles - tops, bottoms, shoes and accessories.  Helping you to look and feel your most confident at work, unique and stylish on the town, or comfortable and fun-loving in your favorite getaway spots with curve-enhancing styles and figure-flattering cuts.  You'll see the very latest styles and discover strategies for showcasing your shape.

Continuation Usage includes: Fashion, Home Furnishings, Insurance, Credit, General Merchandise, Collectibles, Magazine Publications, Health, Sweepstakes, Travel, Home Security & Gardening

 

 

Usage as of 04/01/24:

Catherines
FeelGood by Amerimark
Fifth and Glam
Insurance Mailer
Jessica London
K. Jordan
Mason Shoe Company
Massey Shoe
Roamans Direct
Stoneberry
Swimsuits For All
Woman Within
ADDITIONAL NOTES

$500 minimum on Reuse orders
USAGE

Catherines
FeelGood by Amerimark
Healthy Living
K. Jordan
Stoneberry
Swimsuits For All
Time For Me Amerimark
Woman Within
ID NUMBER
NextMark 124905
Manager Monroe_and_Main
UNIVERSE
19,048
LIST TYPE
Consumer
 		 Mailing List
SOURCE
Direct Mail Sold (100%)
LIST MAINTENANCE
Counts through 08/29/2025
Last update 09/11/2025
Next update 10/03/2025
SELECTS
$100+ BUYERS 30.00/M
$20+ BUYERS 10.00/M
$50+ BUYERS 20.00/M
$80+ BUYERS 25.00/M
1 MONTH HOTLINE 25.00/M
3 MONTH HOTLINE 20.00/M
6 MONTH HOTLINE 15.00/M
AGE 15.00/M
CHILDS AGE RANGE SELECT 15.00/M
ETHNICITY 15.00/M
GENDER OF CHILD 15.00/M
GENDER/SEX 10.00/M
INCOME RANGE 15.00/M
LIFESTYLE INTERESTS 15.00/M
Multi Buyer 10.00/M
New to File Buyer 10.00/M
Payment Method 10.00/M
PRESENCE OF CHILDREN 10.00/M
Product 20.00/M
SCF 5.00/M
STATE 5.00/M
ZIP 5.00/M
Zip+4 No charge
GEOGRAPHY
USA
UNIT OF SALE INFORMATION
Average: $100
GENDER PROFILE
Male: 10%
Female: 90%
AVERAGE INCOME
Dollar: $72,000
MINIMUM ORDER
Quantity: 5,000
Dollar: $
NET NAME ARRANGEMENTS
Net Name is allowed.
Floor: 85%
Min Qty: 50,000
Run Charges: $ 8 /M
EXCHANGES
Please inquire.
KEY CODING
Key Coding is available
Charges:
ADDRESSING
DMA SUPPRESS NO CHARGE
EMAIL 50.00/F
Manual Zip Set Up Fee 50.00/F
NTH NAME NO CHARGE
RUN CHARGE 8.00/M
OTHER RECOMMENDED LISTS    
PROFILE    
AGE   (15.00/M)
18-24 15,250
25-34 46,489
35-44 61,395
45-54 101,688
55-64 153,824
65-74 137,767
75+ 84,650

INCOME RANGE   (15.00/M)
Under-15000 41,286
15000-19999 17,781
20000-24999 27,758
25000-29999 26,910
30000-34999 40,399
35000-39999 34,761
40000-44999 47,363
45000-49999 37,701
50000-54999 38,253
55000-59999 34,839
60000-64999 37,330
65000-74999 57,330
75000-99999 87,754
100000-149999 61,318
150000-174999 13,845
175000-199999 8,038
200000-249999 6,450
250000+ 4,493

Product   (20.00/M)
Internet Buyers 71,421
Fashion/Jewelry 168,784
Plus Size Buyers 104,436
CONTACTS    
NAME ROLE EMAIL PHONE FAX
Orders and Counts IMSorders@imsdm.com
Heather Mateus heather.mateus@imsdm.com
= Primary contact
 
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