Close Menu
Open Menu

Data Cards

resources
Refine search | New Search Request More Information | Print | Email

listGraphic

Country Door Buyers

Country Door buyers are mostly women who purchase country inspired home furnishings, clothing, and gifts. These buyers have an average age of 68 with an average income of $76,000 and spend an average of $100+ on purchases.
SEGMENTSPRICE
273,797   TOTAL UNIVERSE / BASE RATE $100.00/M
159,453   12 Month Buyers + $10.00/M
106,147   6 Month Buyers + $15.00/M
62,429   3 Month Buyers + $20.00/M
  FUNDRAISER, PUBLISHER, AND INSURANCE OFFERS $75.00/M


DESCRIPTION

The carefully selected home collections you'll find at Country Door offer both contemporary and classic pieces to mix and match for your own unique style.  From everyday decor to seasonal updates, you'll find the perfect pieces to create your cozy dream home.

 

 

Country Door is part of the Colony Brands portfolio of catalogs that include:

Home Brands: Montgomery Ward, Seventh Avenue, Ginny’s, Through the Country Door, Harriet Carter

Fashion Brands: Monroe & Main, Ashro, Midnight Velvet, Beauty Boutique, Carol Wright

Gourmet Food Gift Brands: Swiss Colony, Wisconsin Cheeseman, Tender Filet.

Personal Care Brands: Dr Leonards, Healthy Living, Essentials

 

 

Usage as of 07/01/25:

Apparel

Collectibles

Fundraising
Furniture
Garden
General Merchandise
Gifts

Health
Home
Home Improvement
Insurance 
Publishing
ADDITIONAL NOTES

$500 minimum on Reuse orders
USAGE

Brylane Home
Plow & Hearth
Signals
Sturbridge Yankee Workshop
Wind & Weather
Woman Within
ID NUMBER
NextMark 88285
Manager CountryDoor
UNIVERSE
273,797
LIST TYPE
Consumer
 		 Mailing List
SOURCE
Direct Mail Sold (100%)
LIST MAINTENANCE
Counts through 01/30/2026
Last update 02/19/2026
Next update 03/04/2026
SELECTS
$100+ BUYERS 30.00/M
$20+ BUYERS 10.00/M
$50+ BUYERS 20.00/M
$80+ BUYERS 25.00/M
1 MONTH HOTLINE 25.00/M
3 MONTH HOTLINE 20.00/M
6 MONTH HOTLINE 15.00/M
AGE 15.00/M
CHILDS AGE RANGE SELECT 15.00/M
ETHNICITY 15.00/M
GENDER OF CHILD 15.00/M
GENDER/SEX 10.00/M
INCOME RANGE 15.00/M
LENGTH OF RESIDENCE 15.00/M
LIFESTYLE SELECT 15.00/M
Multi Buyer 10.00/M
New to File Buyer 10.00/M
Payment Method 10.00/M
PRESENCE OF CHILDREN 15.00/M
Product 20.00/M
SCF 5.00/M
STATE 5.00/M
ZIP 5.00/M
Zip+4 No charge
GEOGRAPHY
USA
UNIT OF SALE INFORMATION
Average: $100
GENDER PROFILE
Male: 10%
Female: 90%
AVERAGE INCOME
Dollar: $82,000
MINIMUM ORDER
Quantity: 5,000
Dollar: $
NET NAME ARRANGEMENTS
Net Name is allowed.
Floor: 85%
Min Qty: 50,000
Run Charges: $ 8 /M
EXCHANGES
Please inquire.
KEY CODING
Please Inquire about Key Coding
ADDRESSING
DMA SUPPRESS NO CHARGE
EMAIL 50.00/F
Manual Zip Set Up Fee 50.00/F
NTH NAME NO CHARGE
RUN CHARGE 8.00/M
OTHER RECOMMENDED LISTS    
PROFILE    
AGE   (15.00/M)
18-24 39
25-34 336
35-44 1,299
45-54 6,275
55-64 22,156
65-74 48,052
75+ 58,653

INCOME RANGE   (15.00/M)
Less than $15,000 5,213
$15,000-$19,999 5,425
$20,000-$29,999 9,329
$30,000-$39,999 11,392
$40,000-$49,999 12,787
$50,000-$59,999 3,505
$60,000-$69,999 9,659
$70,000-$79,999 17,483
$80,000-$89,999 6,066
$90,000-$99,999 15,479
$100,000+ 45,006
CONTACTS    
NAME ROLE EMAIL PHONE FAX
Orders and Counts IMSorders@imsdm.com
Heather Mateus heather.mateus@imsdm.com
= Primary contact
 
mailing lists powered by Mailing Lists powered by NextMark